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Hi, I’m Anna Sammel
I am a psychologist, and I’ve integrated all my knowledge and experience into the jewelry I create.
My jewelry is handmade, not mass-produced. My pieces are not perfect, and that’s intentional: imperfection is part of their charm and individuality.
For me, both the process of creating jewelry and the life each piece lives afterward are equally important. Each creation is born from my own inner reflections, from a rethinking of personal experiences — but how it resonates with you is entirely yours to discover.
Mission
I create jewelry that helps people reconnect with themselves through feelings — to explore their inner world, uncover hidden, unusual, or even strange parts of who they are, and learn to love them. Each piece is a symbol of something personal, a reminder that your uniqueness is your treasure.
Sometimes, these pieces are simply a way to treat yourself — to catch the feeling you get when you wear them or even just look at them. This attention and love for your true self becomes a guide through difficult times, a small ritual of care, and a wearable reminder of your unique story.
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